As states start to ban gas-powered vehicles, dealerships turn to EVs 

In an era marked by significant shifts in the automotive landscape, dealerships find themselves at a crucial juncture. The recent announcement by the Murphy administration in New Jersey, banning the sale of new gasoline-powered cars by 2035, underscores the accelerating transition towards electric vehicles (EVs). This transformative change in the transportation sector presents challenges and opportunities for dealerships. To stay ahead of the curve, dealerships can embrace online marketing strategies. 

Why more drivers are adopting electric vehicles  

In the fast-paced world of automotive technology, the shift towards electric vehicles (EVs) is gaining momentum. While many states embrace clean energy, three states stand out for their innovative approach to accelerating EV adoption—Colorado, Vermont, and California. Let’s explore how these states drive change by implementing scrappage programs that encourage the transition from gas-guzzlers to environmentally friendly electric vehicles. With programs like these, more drivers are adopting electric vehicles, making it more important than ever to highlight EV inventory on your website. 

What to expect in auto sales in 2024 

With automotive parts being hard to come by, vehicle prices soared in recent years, and we’ve finally started to see decreases in price in 2023. So, what can we expect for next year? Will vehicle prices decrease or increase in 2024? Keep reading to learn about what to expect in auto sales in 2024. 

The impact of vehicle shortages post-Covid and the benefits of online inventories 

Many buyers have struggled to find a vehicle during the inventory shortages post-Covid, putting strain on automotive dealerships, which have dealt with low sales, upset customers, and frustrating delays. Below, we’ll discuss whether dealership inventories are on the rise in 2023, what the long-lasting impact of vehicle shortages has done to the industry, and the benefits of online inventories for dealerships and customers. 

Atul Vohra and Thilo Koslowski

One of the concepts the COVID-19 pandemic has made increasingly apparent is the need for the automotive industry to innovate and transform the customer experience. Today’s consumers increasingly expect to be met wherever they are in the buying cycle with a highly customized and seamless experience – both online and offline. This type of customer-centricity in the automotive space is often as challenging to implement as it is rewarding.

Automotive is driving out of the tunnel and starting to see the light.  

While vehicle sales are still significantly down overall for April to this point, the industry is seeing some positive points of light as sales are trending up from a dismal end of March. And while many consumers may not be all the way to purchase level yet, their online activity appears to be adjusting to the new normal. 

COVID-19 is quickly spreading through the country. As this happens, businesses deemed non-essential are shutting their doors to comply with state and national guidelines. This includes car dealerships.

Last week, we shared what dealers should be doing during the pandemic to keep business as normalized as possible. Now, we have more information on what’s happening, what’s working, and what’s to come.