All posts by Jordan Kapellusch

a small ant holding a leaf with a blurred background

Honey, I Shrunk the Marketing Strategy: How Micro-Moment Marketing Provides a Macro Return on Investment

Let’s time travel. The year is 2003. Peter Jackson’s The Lord of the Rings film adaptations have closed out with the future-Academy-Award winning Return of the King, the Human Genome Project has recently wrapped up after over a decade and the world wide web is accessed with the help of a yellow running man icon and the shrill sounds of a dial-up modem.

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