• Digital Marketing

Data Showing Positive Signs for Automotive during COVID-19

Automotive is driving out of the tunnel and starting to see the light.   While vehicle sales are still significantly down overall… Read More

April 24, 2020
  • Digital Marketing

COVID-19 and Automotive – What We Know, What’s Working and What’s Next

COVID-19 is quickly spreading through the country. As this happens, businesses deemed non-essential are shutting their doors to comply with state and national… Read More

March 27, 2020
  • Digital Marketing
  • FAQ

What Should Car Dealerships Do During the Coronavirus Pandemic?

The Coronavirus Pandemic is here for the near future.   That’s the reality.   How quickly your dealership adapts will determine who… Read More

March 17, 2020
  • Digital Marketing
  • SEO

Sell More Cars This Tax Return Season With the Right Sales and Marketing Strategies at Your Dealership

Taking Advantage of Tax Return Season With Car Sales and Service Offers  April 15. That date instantly sparks dread in the minds… Read More

March 3, 2020
  • FAQ

I’ve Been Audited! Now What?

"Audit" is a scary word. It conjures images of legal action. It facilitates urgency. Usually, feelings of anger and fear… Read More

February 3, 2020
  • Digital Marketing
  • SEO

How to Create Value From Acquiring and Owning Featured Snippets in Google

Are Featured Snippets Good or Bad for Your Dealership’s Website?  Just about everyone hates going to the dentist, but we… Read More

December 2, 2019
  • SEO

Does Your SEO Strategy Belong Behind Bars?

Automotive SEO on Trial It's there on your bill, maybe in fine print. "SEO services". The exact label may vary,… Read More

November 12, 2019
  • SEO

Honey, I Shrunk the Marketing Strategy: How Micro-Moment Marketing Provides a Macro Return on Investment

Let’s time travel. The year is 2003. Peter Jackson’s The Lord of the Rings film adaptations have closed out with… Read More

October 28, 2019
  • SEO

From Keyword to Keychain: The ROI Cycle of SEO

The ROI Payoff of a Consistent Content Strategy Who Reads this Stuff? "Nobody reads blogs these days!" It's a common… Read More

October 10, 2019
  • Digital Marketing

The Importance of Voice Search in Automotive

Alexa! Hey Siri! Hey Google! If those audible prompts aren’t something you regularly use to search, shop, and interact online, you… Read More

September 30, 2019